Ep. 24: Instructor Series: Opening a Gym

In the second episode of the instructor series, Steve and Matt discuss Matt's experience opening a gym. They cover what's involved in making the decision, the qualifications required, targeting your customers, hidden costs, the path to profitability, and affiliation. A must-listen for anyone interested in moving into Jiu-Jitsu as their full-time career.

Mental models discussed in this episode:

• Habits over Results https://bjjmentalmodels.com/habits-over-results/- Loss Aversion https://bjjmentalmodels.com/loss-aversion/- Abundance Mindset https://bjjmentalmodels.com/abundance-mindset/ We maintain an online database of the mental models governing Jiu-Jitsu at: https://bjjmentalmodels.com/